Squarespace Design + Strategy for Coaches Ready to Scale with Confidence

Building Squarespace websites that make you look professional, attract the right clients, and feel confident online.

Welcome to strategy + beautiful design.

Running your business is hard enough—you shouldn’t have to wrestle with your website on top of everything else.

I work with women entrepreneurs, coaches, and creatives in all stages of their business.

NOT SURE WHERE TO START?

ABOUT ME

Hi, I’m Tina — designer, strategist, and your go-to Squarespace expert.

With over 6 years of experience creating intentional, results-driven websites for women-led brands, I blend clean design with smart strategy to help you build a strong, clear online presence.

My style? Professional without being stuffy, approachable without the fluff. If you’re ready for a website that works as well as it looks, you’re in the right place. Want the full story?

PROJECTS

MY SERVICES

CUSTOM DESIGN

REDESIGNS & UPGRADES

TEMPLATE CUSTOMIZATION

What people are saying…

  • "From start to finish, Tina brought organization to my spinning thoughts and ideas regarding my website. She was patient, thorough and efficient throughout the whole process, addressed and added many things that I never even would have thought of and helped me bring my website vision to life. She takes direction extremely well and you can tell that she genuinely cares about the finished product. I cannot say enough good things about my experience working with Tina!"

    - Emily Tarantino (Booths & Bashes)

  • "As an artist and podcaster, my website has a lot going on—video clips, artwork, podcast archives, e-commerce, and more. I first reached out to Tina Olivares when I needed to upgrade from Squarespace 7.0 to 7.1, and I’ve relied on her ever since. Over the past two years, she’s become my go-to for everything from troubleshooting to building out new features. Tina is sharp, responsive, and solutions-focused. She doesn’t just fix issues—she anticipates needs, offers smart suggestions, and often sends quick how-to videos that empower me to handle things myself. Her pricing is reasonable, her communication is clear, and her work is rock solid. If you need a Squarespace consultant who’s reliable, skilled, and a true partner in the process, Tina is it. I recommend her without hesitation."

    ~ Pat Benincasa

  • "Ok, I don't know where to start. This lady right here is the BOMB! I swear as soon as I found her she saved me sooo much time doing my website. I had just started learning SquareSpace and it can be so complex with the coding etc. Well Tina did the job like a superwoman! From graphic designing to coding to colours to all you need to create a beautiful website. Communication is on point! Scheduling is faster than you would think for such a detailed task! Pricing is outstanding! Generally, the best service. CC9 is the WHOLE 9! Get it 😄 Thank you Tina, you are a star!"

    - Stella Drakakis

  • "I needed a mini-brand refresh of sorts (mostly my website) and Tina pulled my 2016 photo booth website into the future in record time! She's organized, knows Squarespace inside and out, and super communicative and responsive. Can't thank her enough! (Thank you Tina!)"

    - Stephanie Sonju (Juju Booth)

  • "Working with Tina was the best decision I made for my business this year. She took my jumbled ideas and turned them into a gorgeous, strategic site that finally feels like me. Not only does it look amazing, but my inquiries doubled within a month of launching."

    — Jessica M., Business Coach

  • "I dreaded touching my Squarespace site—until Tina stepped in. She made the process simple, stress-free, and (dare I say) fun. I learned so much in our 1:1 session, and now I actually feel confident managing my own site."

    — Pat R., Author & Podcaster

  • "Tina is a unicorn. She redesigned my site, handled SEO, and even taught me how to use ChatGPT to create better blog content. She’s that rare mix of creative and strategic—and she just gets online business."

    — Marissa K., Health & Wellness Consultant

  • "After six years of using a basic website, I knew I needed something more sophisticated for my consulting practice. This template offered the perfect balance of professionalism and personality. The resource library feature has been particularly valuable for sharing career guides with my clients. My ROI was clear within the first month!"

    ~ Andrea Martinez, Career Development Consultant

  • "I tried to DIY my Squarespace site and ended up overwhelmed. Tina swooped in, gave it a complete makeover, and made it feel custom without the crazy price tag. Now I send people to my site proudly."

    — Lauren C., Creative Entrepreneur

DIY’ing Your Site & Feeling Stuck?

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Blog
The Ultimate Beginner’s Guide to Squarespace SEO (That Won’t Make Your Eyes Glaze Over)
The Ultimate Beginner’s Guide to Squarespace SEO (That Won’t Make Your Eyes Glaze Over)

SEO sounds scary, but here’s the truth: if you can post a selfie, you can optimize your Squarespace site. No jargon, no robot talk — just step-by-step things you can do today to help Google actually notice you exist.

Read More →
5 Website Must-Haves Every Health Coach Needs to Build Instant Trust
5 Website Must-Haves Every Health Coach Needs to Build Instant Trust

As a health coach, your clients aren’t just buying sessions — they’re buying you. Your expertise. Your energy. Your ability to make them believe change is possible.

Read More →
Wix, WordPress, or Squarespace? Here’s the Real Tea on Website Platforms
Wix, WordPress, or Squarespace? Here’s the Real Tea on Website Platforms

Wix, WordPress, Shopify, Squarespace—why do there seem to be 57 flavors of platforms and none of them feel quite right? It’s like dating apps but for websites: some are too complicated, some are too basic, and some ghost you when you need tech support the most.

Read More →
Why I Love Designing in Squarespace (And You Might Too)
Why I Love Designing in Squarespace (And You Might Too)

Here’s why I design almost exclusively in Squarespace—and why, if you're a coach or creative running your own show, it might just be your website soulmate too…

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Squarespace Code Hack - Add a Custom Font To Squarespace
Squarespace Code Hack - Add a Custom Font To Squarespace

Fonts are like outfits for your words. They can be chic, sharp, powerful, or completely wrong for the occasion. And just like crocs with a cocktail dress, I see some… questionable combos on Squarespace sites. Here are the top 3 font mistakes I see, and how to fix them.

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Your Fonts Are Killing Me: The Top 3 Mistakes I See on Squarespace Sites
Your Fonts Are Killing Me: The Top 3 Mistakes I See on Squarespace Sites

Fonts are like outfits for your words. They can be chic, sharp, powerful, or completely wrong for the occasion. And just like crocs with a cocktail dress, I see some… questionable combos on Squarespace sites. Here are the top 3 font mistakes I see, and how to fix them.

Read More →
Are Your Buttons Boring? A Quick Fix for Better Conversions
Are Your Buttons Boring? A Quick Fix for Better Conversions

The humble button is one of the most important elements on your site. It’s how your clients take action. Book, buy, sign up, schedule… that magical little rectangle is the bridge between browsing and becoming a client.

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5 Signs Your Website Needs a Makeover (and 2 That Don’t Matter)
5 Signs Your Website Needs a Makeover (and 2 That Don’t Matter)

Your website is out there, smiling awkwardly on the internet like a 2007 family portrait. You know it exists, you know it’s technically "fine," but every time you open it, something feels...off. If your site gives you secondhand embarrassment, it might be time for a little tough love.

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The 10-Minute Homepage Test: Would You Hire You?
The 10-Minute Homepage Test: Would You Hire You?

Your homepage isn’t just a virtual handshake. It's your first, best, and maybe only chance to communicate what you do, who it's for, and why it matters.

So, would you hire you?

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Stop Hiding Your CTA: Why Your Website Isn’t Getting Clicks
Stop Hiding Your CTA: Why Your Website Isn’t Getting Clicks

Whether you're a coach, creative, or service provider, your CTA is the bridge between "just browsing" and "shut up and take my money." If people aren’t clicking, there’s a good chance you’re either not asking clearly enough, or they don’t know where to look.

Let’s fix that.

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Read the Blog

Give me messy ideas and I’ll give you a site that sells.